We built DataFirst Routing because the tools that existed couldn't handle reality — ADR rules, time windows, mixed fleets, EU break laws — all at once, at scale.
15–30%
Cost Savings
Weeks
To Full Production
Millions
Routes Evaluated / Run
100%
Constraints in Scope
Logistics companies were juggling spreadsheets, multiple software systems, and manual calculations — all while trying to satisfy requirements no single tool could hold simultaneously.
ADR regulations & EU compliance
Complex legal requirements that traditional systems simply ignored
Time windows & vehicle constraints
Dozens of constraints that needed to be balanced in the same solve
Manual planning limits
Human planners can hold ~7 variables in mind — solvers handle millions
With thousands of possible route combinations, the human eye simply can't see the optimal solution. This is exactly the kind of problem modern AI was made to solve.
Just like medical imaging uses AI to detect patterns invisible to doctors, or fraud detection analyses millions of transactions in real-time — route optimization needs AI to process millions of variables and find savings humans would never discover.
So we built DataFirst Routing.
An all-in-one system that handles every constraint, at scale, in seconds.
Three core advantages — each one a direct answer to what legacy tools got wrong.
We evaluate millions of route combinations per second to find solutions humans simply can't see. The era of cheap compute means you finally get the optimal answer — not a good-enough guess.
Proven 15–30% cost savings
Custom features delivered fast — no long development cycles. When you need something specific, we implement it quickly. From pilot to full production in weeks, not months.
Weeks, not months
We show you exactly how much you're saving. Clear before/after comparisons of distance, time, and cost — with the data to back it up. No black box, no guesswork.
Full transparency, every run
Everything in one system — desktop planning to mobile driver apps

Optimized routes pushed directly to drivers' phones. Real-time navigation, delivery status, and instant re-routing when plans change — all in one app.

"Give every logistics company the tools to optimize routes, reduce costs, and operate more efficiently — without the complexity."
The math behind route optimization is decades old. What changed is that we now have the compute power to actually solve it — at scale, in real time, with every constraint in scope. We built DataFirst Routing to make that accessible.
Start a free pilot and discover how DataFirst Routing transforms your logistics operations.